This week, the beloved Oscar Mayer Frankmobile, a massive 27-foot vehicle, rolled into Asheville as part of a promotional tour. This iconic automobile, previously known as the Wienermobile, will made appearances at local Kroger stores and events but today is its last day in the city. Enthusiasts still have the chance to explore the renowned Wienermobile, providing opportunities for Instagram-worthy photos, and they will also receive a wiener whistle as a keepsake.

The much-beloved vehicle’s Asheville tour was also documented on Reddit, where users exclaimed their joy at seeing it around the city. If you’re interested in tracking the Frankmobile’s whereabouts in Asheville, you can find its location here.

The Wienermobile made its debut back in 1936 when Carl Mayer, the nephew of the company’s founder, Oscar Mayer, came up with the idea of a 13-foot metal hot dog on wheels to transport the brand’s spokesperson. This May, the Wienermobile officially adopted the name Frankmobile as a tribute to the company’s transition to exclusively producing 100% beef franks.

There are six Frankmobiles that travel across the country year-round, and this week marks the first-ever visit of the colossal hot dog to Asheville under its new name, the Frankmobile. Oscar Mayer has rebranded its iconic “Wienermobile,” the famous hot dog-shaped vehicle, in conjunction with the introduction of an updated recipe for their 100% Beef Franks. In an official statement, the Oscar Mayer company has expressed its commitment to starting a new chapter and implementing changes to align with this improved recipe for their beef franks.